Projects

nike yoga

By nerdo

Why yoga is so important for sport?

For the release of their Yoga line, Nike asked some of the greatest US sport personalities to answer this question: Christen Press, Khalil Mack, Larry Fitzgerald, Kevin Love and Channing Frye.

And Nerdo had the chance to create the animations for their interviews, highlighting how yoga changed their mind and their performances on the field.

The team loved to study their characters, the yoga positions and how to combine them with the sport sequences.

So now, take a deep breath, clear your thoughts, focus on the bright colour palette and let yourself flow in the animation of this director’s cut video.